Discover how El Gouna is shaping the future of sustainable coastal living. CEO Mohamed Amer reveals plans for Fanadir Shores and more in this exclusive insight.
In a comprehensive interview with Invest-Gate, Mohamed Amer, CEO of El Gouna (elgounaredsea), unveiled the vision behind the town’s latest luxury residential addition: Fanadir Shores. Positioned as a model for sustainable and year-round living, El Gouna continues to solidify its place as a top-tier destination on the Red Sea.
Amer discussed key developments in real estate, yacht tourism, education, and infrastructure, highlighting how El Gouna is striking a balance between expansion, sustainability, and long-term economic growth.
A Vision for Sustainability
Amer confirmed that El Gouna is fully committed to transforming into an integrated green town. Recognized since 2014 as the first sustainable town in the Middle East, every new project must contribute to this legacy. Recent initiatives include:
- A new desalination plant supporting SDGs for clean water and sustainable cities.
- 16% of the town’s electricity is powered by solar energy in collaboration with SolarizEgypt.
- Mangrove restoration with 5,500 trees planted by 2024.
- Green Star Hotel (GSH) certification for all hotels in partnership with the Ministry of Tourism.
- Bans on plastic usage and promotion of eco-transport among residents and visitors.
These efforts contribute to building an informed, eco-conscious community, aligned with global environmental goals.
Boosting Real Estate Exports
With over 9,200 units delivered to 25,000+ residents from more than 50 nationalities, El Gouna is actively promoting real estate exports. The town offers a fully integrated lifestyle: 18 hotels, international schools, a modern hospital, a business center, and a vibrant cultural and sporting scene.
El Gouna’s export strategy relies on three pillars:
- Customer-Centric Approach: Understanding global buyer preferences through the “Keys of Life” initiative.
- Global Outreach: Launching a Dubai sales office and the “My Orascom” app for international clients.
- Expos & Roadshows: Engaging diaspora communities across Europe, the US, Canada, and GCC.
These efforts position El Gouna as a real estate destination that appeals to both lifestyle seekers and investors.
Yacht Tourism: Challenges and Solutions
El Gouna operates Egypt’s largest private marina network with four ports and 680 berths. However, attracting high-end yacht tourism has faced bureaucratic hurdles. Amer acknowledged improvements following the launch of a digital platform for yacht movement.
Plans include:
- Doubling storage capacity from 120 to 240 yachts.
- Upgrading services to meet luxury market expectations.
These steps will enhance El Gouna’s appeal to affluent global travelers.
Financing and Land Development
Despite global inflation in construction costs, El Gouna has maintained financial independence, largely avoiding bank loans. In 2024, Orascom Development secured a $155 million loan from the IFC to improve energy and water efficiency in hotels and refinance existing debt.
Land sales reflect investor confidence:
- November 2024: 110,000 sqm sold to Hassan Allam Properties for $34.7M.
- December 2024: 26,532 sqm sold for EGP 370 million.
El Gouna continues to explore expansion opportunities aligned with sustainable development.
Real Estate Investment Opportunities
El Gouna remains a prime market for investors seeking long-term value. The town’s stability, infrastructure, and sustainable growth model support consistent appreciation.
The latest project, Fanadir Shores, showcases ultra-premium Red Sea living. Featuring:
- Panoramic sea and lagoon views.
- Proximity to Fanadir Marina and La Maison Bleue.
- Integrated design blending luxury and sustainability.
Developing Undeveloped Areas
Spanning 36.92 million sqm along 12 km of coastline, El Gouna has developed 58% of its land as of April 2025. In 2025, the town plans to deliver 410 new housing units to meet rising demand.
Real estate sales rose by 63.8% in 2024, reaching EGP 12.4 billion. Fanadir Shores exemplifies El Gouna’s commitment to responsible expansion and luxurious, sustainable living.
Cultural, Educational & Artistic Growth
Amer emphasized El Gouna’s holistic vision that includes:
- Top-tier international schools and potential university partnerships.
- Major events like El Gouna Film Festival and the PSA Platinum Squash Championship.
- New cultural, artistic, and sports events to boost tourism and resident engagement.
As El Gouna celebrates its 35th anniversary, it moves into a new phase—deepening its roots as a full-spectrum community.
Staying Ahead of the Competition
In an increasingly competitive coastal real estate market, El Gouna leads by:
- Integrating sustainability with high living standards.
- Supporting local jobs, entrepreneurs, and creative industries.
- Maintaining strict architectural identity and eco-conscious development practices.
El Gouna remains a benchmark for how coastal towns can evolve responsibly—serving both their residents and the planet.
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